We DO NOT CURRENTLY
use Facebook Pixel on our website. Facebook Pixel is a tracking code which allows us to track and monitor the success of advertisements we use on Facebook and to improve the effectiveness of those advertisements by recording information such as the device you used to access our website and the actions you took on our website using cookies. [We may also use Facebook Pixel to create retargeting advertisements and custom audiences for our advertisements on Facebook and on our website.
How to opt in or out
See the section below entitled How to accept or reject cookies
Legal basis for processing:
we process the information we gather from the use of web beacons in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
[analysing the effectiveness of our advertisements on Facebook. [For further information on how we use the information gathered from our use of Facebook Pixel [, including [automated decision making] and [profiling]] please see the section entitled Our use of automated decision making and profiling